Ulta rapid personalization research

We partnered with Ulta to uncover what customers value in personalization. Through research, we tested recommended experiences, gathered insights, and synthesized key next steps to enhance Ulta.com.

Team
3 Members

Timeline
6 Weeks

Role
Lead Designer

Industry
Retail

Cameron is a fine-tuned designer who excels in artifact & deliverable production. He has a keen sense of “time to outcome” and works at probably 2x or 3x other folks’ speed.
— Trotter LaRoe // Peer

Full case study coming soon